Lori by Jennifer Avello

 It's always fun to work with clients who are open minded to trying new looks! Lori Prestidge was looking to update her portfolio with a variety of edgy and commercial looks to prepare her for NYC agencies. We brought so many amazing looks out of Lori, we were all impressed with how she was able to adapt and change with every outfit! Here are a few of my favorite snapshots of Lori. 

Enjoy! 

 

 For the commercial looks, I kept the makeup very easy and light weight. 

 

I applied Make Up For Ever Face and Body Makeup in #20 to give her a dewy, fresh look for camera. I have been using this foundation for YEARS. Literally, a little goes a very long way and this foundation has been one of my best investments for my career.

I also used a grey tone matte eyeshadow by Inglot #502 to create her soft, smokey eye. Inglot's eyeshadows are only $6, but they deliver so much pigment in such a small size. I LOVE Inglot.

 

 

This was a fun look! 

I slicked Lori's hair back, slapped red lipstick on her, and she transformed! I pumped up her lashes with Maybelline 'One By One' Mascara in Jet Black. Lip liner is 'Scarlet' by NYX and Lipgloss is "Night Out' by Sephora. This combination of cleans eyes and a dark lip was my favorite look on Lori; she pulled it off superbly well!

For this look, I wanted Lori's blue eyes to pop, so I applied Inglot Black Gel Liner in #88 on the inner lower rim of her eyes and lined her upper lids with a thin angled brush by Crown Industries. I created a nude lip with Ben Nye Media Pro concealer palette and highlighted her skin with Inglot AMC "Face and Body Illuminator' in #61.

 I also contoured her cheeks with "Tenderling" Powder Blush by MAC. This is my absolute favorite blush to contour with because it is the perfect shade for camera, whether in color or black and white photography, it always delivers the precise, pronounced cheekbones that I adore.

 Please check out more work of Lori at www.jenniferavello.com

The Love Issue | Turn Magazine

This editorial was really magical!

Sam Hylla always has a whimsical approach with her editorials and she encouraged me to play with pastels from the eyes, to the cheeks, to the lipstick. We wanted to create a story that showed a girl traveling in her own little world. Turn Magazine adored our story so much, we made the cover as well as a six page spread inside!  

I wanted Jami's hair to look like a french beret for a few shots, so I wrapped all her hair in a sideways bun. I didn't add extenstions for Jami, that is ALL her hair!

 I used MAC Cream Cup Lipstick

 and NARS Bolero Velvet Lip Pencil

as the two main lip colors for this story.

 

 

I used Inglot pastel eye shadows for the eyes and MAC "Peaches" Powder Blush to give a sheer flush to Jami's face.

------

Take a look at the beautiful story we create with model Jami of Factor Women.

Wardrobe was provided by asos.com

 

View more of the story here!

 www.turnmagonline.com

Mustard Seed

 

 

This is my very first business card.

I typed out each card on my mom's Windows 95 computer. The only font we had was Arial and Times Roman, so I used Bold and Italic settings to try to make my cards look fancy. I was twenty years old, I didn't know anything but I was ready for anything. I didn't have a portfolio, or clients, or a lot of makeup, but I knew what I wanted my title to be: Makeup Artist.

It doesn't matter how you start, or where you come from, all you need is faith as small as a mustard seed and the strength to endure every possible obstacle that could come your way. I didn't know what was coming my way, but I was ready with my .99 business card.

The way you start will not be the way you finish: Keep pushing, keep going, keep striving, keep enduring! You never know where life will take you.

Dottie's Delights Spring 2013 Collection

 Dottie's Delights just launched their beauuuuuutiful new lingerie collection for Spring 2013 called 'Pop Tarts'. The collection is fresh with pops of pastels and silky textures from petite sizes to 3XL sizes, Dottie's Delights caters to ALL curvy women!

I had the pleasure of working with the gorgeous Ashley Simone of Ford Models.
Ashley has beautiful naturally, curly hair! I watched hair stylist Jamie Lynn transform her gorgeous curls into various coiffed, vintage hairstyles for the shoot.

Photographer Kimberly Capriotti was so easy going and fun! She helped Ashley feel comfortable in her skivvies while working fast and efficient to get the perfect shots.

I was inspired by the collection and kept the eyes neutral with a slick cat eye, rosy cheeks, and pink/plum lips to compliment the clothing.

Here is a sneak peek into Dottie's Delights new collection, Pop Tarts. It will be available for purchase on her website in a few days! Pre-order this collection because I'm sure this will sell out fast!

Dottie's Delights

 

  

 

  

Fashion Blog "The Lingerie Addict" wrote an article about Dottie's Delights Spring Collection. 

Read more about "Pop Tarts" here: 

The Lingerie Addict

Turn Magazine | Holiday 2012

This Editorial was FUN!

I was able to bring out my creativity and play with glitter, pearl beads, tinsel, and crushed candy on model, Amelia Poole; Amelia is signed with Ford Models and she is the Spring 2013 new face for BEBE.

Wardrobe Extraordinaire Thomas Vaughan snapped off and pulled from TopShop, designer Agga B, and more local, amazing designers from Chicago.

 The clothing mimicked the mood of the shoot perfectly; this story is about a girl hosting a Christmas Party, but no one shows up. As the story moves on, you begin to see Amelia's emotions go from anxious, to sad, to bitter, to anger. Here's the full story:

Happy F*cking Holidays!

Enjoy :-)

Turn Magazine | Holiday Issue 2012 

"Who Brought Candy To A Gun Fight?"

 Cover and 4 Page Spread!

Please purchase your copy at this link:

 Turn Magazine

Here are a few photos from the editorial:

 

 

Room 401 | GlassBook

Room 401 | Editorial for glass-book.com

This was a fun editorial to work on! I had the chance to work with Inglot products on the beautiful Echo Nittolitto and Agency Galatea model, Todd Hansen. 

Echo is AMAZING! Once makeup and hair was complete, she completely transformed and goes into character quickly. Loved working with her! Todd was such a gentleman, even when Echo grinded her 6 inch spike heels into his legs, Todd never complained! Room 401 was a story created by my dear friend and phenomenal photographer Jennifer Avello about love, lust and letting go of your desires. Here is the rest of the story:

Photographer + Editor | Jennifer Avello

Models | Echo Nittolitto + Todd Hansen of Agency Galatea

Hair + Makeup | Andrea C. Samuels of The Rock Agency

Wardrobe for Echo | Jacki Debb of Factor Artists Emerging

Wardrobe for Todd | Michelle Jeremias of My Chicago Stylist

Enjoy!

 

 

 

 

www.glass-book.com