Wednesday, March 4, 2015

The Midas Touch | Ellements Magazine Beauty Issue

The Beauty Issue of Ellements Magazine just released today!

"The Midas Touch"

Photographer | Carissa Lancaster
Wardrobe Stylist | Clarissa V. Pierre
Model | Joanna Bajena of LModelz Management
Hair & Makeup | Andrea C. Samuels of Factor Artists 
Nail Artist | Ashley Gregory of Ford Artists

The team worked with all gold EVERY thing 

We wanted our model Joanna to start off fresh and innocent then later turn into a 
Dark Goddess. 

I was very inspired by both the wardrobe stylist, Clarissa, and the nail artist Ashley. Carissa the photographer had a lot of positive energy on set which helped the shoot run smoothly. Everyone kicked it up a notch and brought their A-Game to make this beauty editorial come to life.

We started off on a clean slate: 
White, cream and gold was the palette in the wardrobe;
fresh, dewy makeup with nude nails completed the first couple looks

These are the makeup products I used:  

- AJ Crimson Dual Skin Foundation in Shade #1

FYI: This foundation feels amazing

AJ's "Dual Skin Foundation" is so creamy but it's not sticky, not flaky, not drying and not oily; it is not bad at all. It covers acne and scars VERY well and leaves a soft sheen on skin. I find it similar to Graftobian for all the curious artists out there who haven't tried this brand yet. I also really love AJ's foundations because it comes in the lightest hues to the darkest tones; it caters to all shades and I love brands that can provide this for all my clients.

- Make Up For Ever Full Cover Concealer in #1

- Gold Leaf (only in inner corners) from Michaels Craft Store

- Inglot Face Illumintor in #61

FYI: This is one of the BEST Illuminators
This illuminator from Inglot is not glittery at all, this highlight creates the most gorgeous glow on skin in person and in camera. It is my most favorite highlighter by far and I highly recommend using this for bridal to fashion to runway work.

- MAC Blush in "Tenderling"

- Dior Addict Gloss in "Angelique"

I prefer to start all editorials with light makeup; it helps to build the mood and the color palette as the story grows darker. The makeup, nails and accessories have to mimic the wardrobe so it reads well on camera, so I try to keep that in mind and not get too distracted or too carried away with colors. As an artist, I can easily get distracted by looking at ALL the colors in my kit so I only pull out the specific products I need so I can stay consistent with the theme.


The story moved into more golden, olive and bronze tones, so I went a tad bit darker here by using these beauty products on Joanna's eyes:

- Gold Leaf over eye lid (Michaels Craft Store)

FYI: Gold Leaf is hard to work with.

Gold Leaf is like tissue paper but it's lighter than a feather; if you don't hold it down well with your makeup brush, it will literally fly away from you. Gold leaf is not as dense as paper, so you will need something sticky for the gold leaf to adhere to skin. You could use lip gloss, lip balm, or lash glue; I ended up using lip balm because it was just the right amount of stickiness for me so incase I needed to adjust the gold leaf to frame the eyes, I can do it without disturbing the eyeshadow beneath.

357 (base) 363 (crease) 09 (lid) 21 (lower lid) 329 (outer corners)

- Bobbi Brown High Shine Gloss in Canary (on top of eyeshadow)

I also straightened Joanna's hair to create a Donatella Versace look


For Joanna's "Dark Goddess" look, Ashley added gold leaf all over Joanna's fingers to create her "Midas Touch" taking over her skin

I added a lip liner by MAC with a braided crown filled with gold pigment to give her a more regal look. I love how Joanna's mood changed once the clothing, makeup, hair and nails became more dramatic; she really got into character.

- Added more Inglot Eyeshadow #329 on lower lid

- Rosebud Lipbalm

- MAC lip liner in "Currant"


Over all, I am really pleased with this beauty story and I love how the team worked together and encouraged each other from beginning to end. We all tried something new and took risks for Ellements Magazine.  To view the rest of this story and to find out about the wardrobe credit, you can purchase your own copy right here:


  1. Such beautiful work, Andrea! Love your blog, gives a great glimpse inside the creative process!

    1. Thank you for the feedback Denise! I appreciate you :-)

  2. What an enjoyable behind-the-scenes look inside your world as you and the team create magic. The end result is fascinating. Another wonderful blog, Andrea. Thanks! Tailor Linn

    1. Thank you so much Ms. Tailor! I appreciate you reading my blog ;-)

  3. I love this breakdown! Its so nice to see the products used and why you like them. Thank you so much and I look forward to your net blog!! Beautiful results!!

    1. Thank you for reading my blog, I appreciate you Samee :-)

  4. Wow, I will follow you. You are amazing!